Marketing The Core Study Set 5

Business

Quiz 13 :

Retailing and Wholesaling

Quiz 13 :

Retailing and Wholesaling

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All activities involved in selling, renting, and providing products and services to ultimate consumers for personal, family, or household use are referred to as
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B

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Walmart's $485 billion in sales in 2016 surpassed the gross domestic product of all but ________ countries for that same year.
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D

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The ability to shop over the Internet 24 hours a day, seven days a week, provides consumers with ________ utility.
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B

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Subway restaurants that offer sandwiches made exactly to each customer's preference are providing ________ utility.
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Wells Fargo is one largest consumer banks in the United States. It reaches retail customers through 8,600 stores, a worldwide network of 13,000 ATMs, and its online banking service. Which utility does Wells Fargo best provide?
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The four utilities offered to consumers through retailing are
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Retailing includes all activities involved in the
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Dick's Sporting Goods is a leading sports retailer that provides year-round inventory of equipment for just about any sport. Even during the off-season, equipment for seasonal sports is available at Dick's. Which utility does the it best provide?
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Outside the United States, large retailers include ________ in Japan, Carrefour in France, Metro Group in Germany, and Tesco in Britain.
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Which of the following is one of the largest retailers in the United States?
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At the Christmas Tree Shop, customers can shop for Christmas gifts and decor at any time of the year. What type of utility primarily does this store provide for its customers?
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Target and Kohl's send messages about special offers to people who are using ________ near their stores, direct them toward sales items once inside, and alert them when they are near a selected product.
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Retailing is an important marketing activity. Not only do producers and consumers meet through retailing actions, but retailing also creates
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Five of the 40 largest businesses in the United States are retailers-Walmart, Costco, Home Depot, Target, and
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The development of today's "smart store" includes each of the following except which?
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CarMax dealers have adopted a "no-haggle" sales policy that eliminates the need for negotiating. Instead, all customers are offered the same price. Test drives, financing, trade-ins, and leasing are all offered to encourage customers to purchase a car. Which utility does CarMax best provide?
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While consumers can use ________ to assist them with shopping, retail clerks, salespeople, and technicians can also use them to check manuals for technical information, verify stock inventories, place orders, or even check out customers from anywhere in the store.
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Enterprise car rental agency differentiates itself from other similar agencies by providing a delivery service. This delivery service is particularly valuable to someone who has been left stranded without transportation. By making it easy to rent temporary transportation, Enterprise is emphasizing which utility?
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The ________ provided by retailers create value for consumers.
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Albertsons Grocery Store accepts debit and credit cards as well as cash and checks for purchases. Its acceptance of various forms of payment provides its customers with ________ utility.
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