How Does a Combination Goal Sheet Measure the Impact of All

How does a combination goal sheet measure the impact of all the goals in relation to each other,so total volume isn't the only metric considered?

A) A formula involving dividing the profit by the total volume of sales equals out the numbers.
B) Management assigns a different weight to each activity and applies a formula so that one rating number summarizes the importance of all the activities.
C) Customers' service ratings serve as a counterbalance between sales volume and customer acquisition figures.
D) Salespeople look at their own strengths and weaknesses and assign a weight for each area,striking a balance between rewarding the skills they are good at and encouraging the skills they need to develop further.
E) Total sales volume is the most important number considered,so a goals sheet does not need to measure other factors except as secondary factors.