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A Disadvantage of Tracking Only Output-Based Goals Is That

Question 10

Multiple Choice

A disadvantage of tracking only output-based goals is that:


A) those goals don't take the profit margin on the product into consideration
B) some customers may accept a proposal but may not pay the invoice for several months
C) measuring only sale volume encourages salespeople to neglect customer service and other activities that don't lead directly to sales
D) calls placed and presentations made is a truer indicator of a salesperson's performance
E) it is difficult to figure out the weighting if the goals are so similar

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