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What Makes It Challenging for Transnational Companies to Set Similar

Question 16

Multiple Choice

What makes it challenging for transnational companies to set similar goals for sales in different countries?


A) It is difficult to calculate the goals in terms of the different currencies of each country.
B) Different countries have different concepts of the idea and flexibility of sales goals.
C) Different products sell better in some countries than in others.
D) Language barriers lead to cultural misunderstandings where goals are concerned.
E) The importance of money instead of relationships varies from country to country.

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