Identify the Action Point That a Firm Must Take When

Identify the action point that a firm must take when the market attractiveness is moderate and the competitive position is weak.

A) attempt to expand without high risk or minimise investment and focus on operations
B) invest to improve position only in areas where the risk is low
C) emphasise profitability by increasing productivity and build up ability to counter competition
D) seek ways to increase current earnings without speeding market's decline