If in a certain country the population growth has slowed and more product markets are maturing,the result is most likely to be one of:
A)intense competition and increase in brand extensions
B)lower competition among products within a single market segment
C)multimillion-dollar businesses that serve large market segments
D)many new media that appeal to broad and wide interest groups

Question

Quizplus · Accepted Answer

When population growth slows and markets mature, businesses often face more intense competition as they vie for a share of a stagnant or slowly growing market. To differentiate their products and capture or maintain market share, companies may increase brand extensions, offering new variations or improvements on existing products.

If in a Certain Country the Population Growth Has Slowed