Social media can be an effective measurement tool because:
A) practitioners can determine recall of messages.
B) tweets and Facebook posts are immediate and easy to track.
C) practitioners can get input from key gatekeepers.
D) of their effect on measurable objectives.

Question

Quizplus · Accepted Answer

Social media platforms like Twitter and Facebook provide real-time data and analytics, making it easy for practitioners to track and measure the reach and engagement of their posts.

Social Media Can Be an Effective Measurement Tool Because