The problem with an evaluation of sales training effectiveness is
A) it is hard to attribute future performance variations strictly to sales training.
B) an evaluation can only be made after the training has occurred.
C) a final exam may not be predictive of the salesperson's actual learning ability.
D) sales volume per salesperson is hard to measure accurately.
E) salespeople generally overestimate the good they get from sales training sessions in the post-training self-assessment questionnaires.
Correct Answer:
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