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Business Communication Process and Product

Business

Quiz 10 :

Persuasive and Sales Messages

Quiz 10 :

Persuasive and Sales Messages

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Coleton has analyzed his purpose and his audience and has considered how he will adapt his message to meet his audience's needs. What should he do next according to the 3-x-3 writing process?
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A

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In the sentence, In 2018 our company was rated one of Canada's top 100 employers by Maclean's magazine, what persuasive strategy is being used?
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B

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Which of the following statements describes and adheres to AIDA strategy?
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D

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Leila is writing a persuasive message to her staff and includes the opening sentence Your hard work and dedication are what make this company a success. She is gaining her reader's attention by using what type of opening statement?
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Which of the following statements about persuasion is accurate?
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Once you have adapted your message to the audience, which of the following would be the next step?
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Nicole wants to ask her boss if she can telecommute two days a week, but she's afraid her boss will oppose her request. What should she do first in her written request?
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Which of the following does NOT define persuasion?
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In a letter advertising its recycling services, the Greenfield Recycling Company stresses that customers will feel the satisfaction of knowing that they have helped to preserve the environment. Which of the following persuasive techniques are they relying on?
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In which of the following ways can you show customers how your product or service solves a problem, achieves a personal or work objective, or makes life easier?
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Orhan is writing a persuasive message to potential customers and opens with this sentence: You can reduce your monthly energy bill by 30 percent or more. He is gaining his reader's attention by using what type of opening statement?
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Which of the following is achieved by the statement Did you know you can get home delivery of quality fresh produce every week at a price comparable to your favourite grocery store?
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Effective persuaders may choose from different organizational strategies to get the results they want. Which of the following statements about organizational patterns is accurate?
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Which of the following statements best describes a step to build interest in persuasive messages?
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Persuasion in the twenty-first century is different from persuasion in previous historic periods in distinct ways. Which of the following is NOT one of the striking developments that have occurred in the past three decades?
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Which of the following is an effective persuasion technique?
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Which of the following sequences works best for most persuasive messages?
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Jessica is writing a proposal for her board of directors to request that her company implement a wellness program. What is the first thing she should do?
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Jason, the CEO of a small company, is writing a persuasive memo to his employees to encourage them to cut operating costs. What should he do to generate co-operation and buy-in?
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Which of the following statements is NOT accurate about persuasion in today's digital age?
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