If the target audience is opposed to a communicator's position, presenting strong points first can:
A)increase the extent of disapproval.
B)increase criticism of the message.
C)reduce the level of counterargument.
D)reduce the level of interest in the message.
E)encourage recipients to draw their own conclusions.

Question

Quizplus · Accepted Answer

Presenting strong points first can reduce the level of counterargument because it allows the audience to engage with the strongest arguments before their initial opposition biases them against the message. By addressing their concerns upfront, the communicator is more likely to break down the audience’s initial opposition and open them up to further persuasion.

If the Target Audience Is Opposed to a Communicator's Position