Which of the following is true of persuasion induced through compliance?
A)It is difficult to administer in a personal selling situation.
B)It is usually superficial.
C)It is easy to apply in nonpersonal influence situations.
D)It usually occurs as a result of a celebrity's perceived concern.
E)It usually results in a receiver rejecting the source's position.

Question

Quizplus · Accepted Answer

Persuasion induced through compliance is usually superficial in nature as it is based on the receiver's desire to comply with the source's request rather than a genuine change in attitude or belief. This type of persuasion is often seen in nonpersonal influence situations such as advertising or mass communication. Personal selling situations may not be as effective for compliance-based persuasion as the receiver has more time to consider their decision and may not feel the social pressure to comply that they would in a less personal setting. Celebrity endorsement may also play a role in compliance-based persuasion, but it is not the only factor. It is also important to note that while compliance may result in the receiver initially accepting the source's position or request, it may not lead to long-term behavior change.

Which of the Following Is True of Persuasion Induced Through