Which of the following is considered an internal factor that may influence the determination of media strategy?
A)The size of the media budget
B)Competitive factors
C)Changes in technology
D)The development of new media
E)The rising costs of media

Question

Quizplus · Accepted Answer

The size of the media budget is an internal factor because it is determined by the company and its financial resources.

The other choices are external factors because they are influenced by outside factors such as competitors or changes in the industry.

Which of the Following Is Considered an Internal Factor That