Marketing of raw materials, one of the business product categories, primarily emphasizes:
A)price and service.
B)quantity and brand.
C)customization.
D)product differentiation.

Question

Quizplus · Accepted Answer

Marketing of raw materials primarily emphasizes price and service as these are critical factors for businesses that require raw materials for their operations. The price of raw materials can directly impact the production cost and ultimately the selling price of the finished product. Additionally, businesses rely on the timely delivery and quality of the raw materials, making service an essential component of the marketing strategy. While quantity, brand, customization, and product differentiation can also play a role, price and service are the primary focus for this product category.

Marketing of Raw Materials, One of the Business Product Categories