What are the costs of differentiation?
A)There are no specific costs associated with differentiation
B)Differentiation induces direct and indirect costs
C)Differentiation induces design and marketing costs
D)Both c and d

Question

Quizplus · Accepted Answer

Differentiation involves creating unique product features, which can lead to both direct costs (like design and marketing) and indirect costs (such as increased complexity in production).

What Are the Costs of Differentiation