To Use the Value Chain to Identify Differentiation Opportunities You

To use the value chain to identify differentiation opportunities you start by building two value chains for your firm and your customers, and then:

A) Identify competitive strengths in your customers' value chain, and tell them how they could do these activities even better
B) Identify the drivers of uniqueness in your value chain, select pertinent differentiation variables, then build them quickly into your new product or service
C) Build an experience curve, select pertinent signals of quality, select pertinent differentiation variables, and then maximize production volumes
D) Identify and select your uniqueness drivers, and then identify the vital links between your two respective value chains