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Which of the Following Are the Four Drivers of a Successful

Question 24

Multiple Choice

Which of the following are the four drivers of a successful relationship between customers and marketers?


A) Customer trust, customer retention, customer value and customer satisfaction.
B) Customer retention, customer feedback, customer willingness-to-spend and customer satisfaction.
C) Customer feedback, customer trust, customer value and customer loyalty.
D) Customer satisfaction, customer loyalty, customer willingness-to-spend and customer feedback.

Correct Answer:

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