Segmenting means _________.
A) Identifying the market into meaningful smaller markets based upon common characteristics
B) Selecting the markets to attack in the marketplace
C) Selecting a corporate position to communicate to potential customers
D) Identifying and calculating the churn rate in different markets
E) None of these
Correct Answer:
Verified
Q19: A niche strategy is the same as
Q20: Marketing planning is the first phase of
Q21: When Target sells winter coats,it sends them
Q22: When Walter,the brand manager for a consumer
Q23: Age is a commonly used method of
Q25: Differentiation is a concept that means _.
A)Consumers
Q26: Approaches to geographic segmentation include all except
Q27: The region,the density of the population,and the
Q28: Target marketing is the process by which
Q29: Demographic segmentation is one of the most
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents