For which of the following advertising communication tasks should the specified time period be the longest?
A)Creating brand awareness
B)Increasing brand awareness levels
C)Creating knowledge of a brand attribute
D)Increasing knowledge levels of a brand attribute
E)Repositioning a brand

Question

Quizplus · Accepted Answer

Repositioning a brand typically requires a longer time period because it involves changing consumer perceptions and attitudes, which can be a complex and gradual process.

For Which of the Following Advertising Communication Tasks Should the Specified