Which of the Following Is True of the Qualitative Media

Which of the following is true of the qualitative media effect?

A) It is the influence a medium has on a message.
B) It is the general guideline used to determine the quality of a medium.
C) It indicates that the image a message conveys is transferred to the medium.
D) It is also known as the shaping effect.
E) It is the measurement used to indicate the effectiveness of a message.