Which of the listed choices is NOT a positioning task?
A) identifying a set of possible competitive advantages
B) surveying frequent uses of the product
C) analyzing competitors' positions
D) finalizing the marketing mix
E) evaluating responses to the marketing mix

Question

Quizplus · Accepted Answer

Surveying frequent uses of the product is more related to understanding consumer behavior and product usage rather than positioning, which focuses on competitive advantages, competitors' positions, and the marketing mix.

Which of the Listed Choices Is NOT a Positioning Task