A benefit of product mapping is that it identifies ________.
A) market segments
B) target markets
C) market matrixes
D) consumers
E) none of the above

Name: A benefit of product mapping is that it identifies ________. A) market segments B) target markets C) market matrixes D) consumers E) none of the above
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Question

Quizplus · Accepted Answer

Product mapping helps in identifying market segments by visually representing how products are positioned in the market relative to competitors, highlighting gaps and opportunities.

A Benefit of Product Mapping Is That It Identifies ________