Before spending valuable time and resources to implement a strategic plan, salespeople must:
A) establish priorities in the form of objectives.
B) select a technology that they will use to achieve their targets.
C) engage in customer relationship management.
D) maximize the effectiveness of the selected resources.
E) conduct assessment activities to measure performance.

Question

Quizplus · Accepted Answer

Salespeople must establish priorities in the form of objectives to ensure that their efforts are aligned with the strategic plan and to provide clear goals to work towards.

Before Spending Valuable Time and Resources to Implement a Strategic