The five categories of situational influences are:
A) product involvement level, physical surroundings, social surroundings, time perspective and purchase reason.
B) antecedent states, physical surroundings, social surroundings, time perspective and space dimensions.
C) social surroundings, physical surroundings, time pressures, purchase reason and lifestyles.
D) reason for purchase, time perspective, social surroundings, physical surroundings and the buyer's momentary mood and condition.
E) store atmosphere, location, aromas, sounds and lighting.
Correct Answer:
Verified
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Q24: Consumers purchasing high-involvement products most commonly use:
A)routinised
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Q27: _ is characterised by temporary and dynamic
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