The management at ABC Computers believes that high sales will result in high profit.Together with the company sales force,management devises a sales strategy to promote their new line of convertible laptops based on the assumption that consumers will purchase a product if the company promotes it aggressively.This sales hypothesis can be attributed to the company's ______ orientation.
A) production
B) sales
C) market
D) societal
Correct Answer:
Verified
Q2: Firm XYZ is known for adopting a
Q3: When a firm focuses on its internal
Q4: Which of the following statements is true
Q5: With the help of an effective sales
Q6: A production-oriented firm is one that focuses
Q7: A sales-oriented companyy is one that focuses
Q8: A production-orientated company can survive in a
Q9: Which statement expresses the American Marketing Association
Q10: When a firm believes that employing aggressive
Q11: When a firm believes that the sale
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