Which of the following statements is true of a sales-oriented firm?
A) Consumers can be convinced to buy goods or services even though they do not need them.
B) Sales-oriented firms understand the needs and wants of the marketplace.
C) Sales-oriented firms place maximum emphasis on society's long-term best interests.
D) Intermediaries are encouraged to aggressively push manufacturers' products.

Question

Quizplus · Accepted Answer

The Answer of Which of the following statements is true of a sales-oriented firm?
A) Consumers can be convinced to buy goods or services even though they do not need them.
B) Sales-oriented firms understand the needs and wants of the marketplace.
C) Sales-oriented firms place maximum emphasis on society's long-term best interests.
D) Intermediaries are encouraged to aggressively push manufacturers' products.

Which of the Following Statements Is True of a Sales-Oriented