Firm XYZ is known for adopting a strategy that focuses on designing new products based on their assessment of the capabilities of their engineers and on the easy availability of resources.The firm's approach,which emphasizes the ease of production and the talents of its resources rather than the needs and wants of the marketplace,can be attributed to its ______ orientation.
A) production
B) sales
C) market
D) societal
Correct Answer:
Verified
Q1: The management at ABC Computers believes that
Q3: When a firm focuses on its internal
Q4: Which of the following statements is true
Q5: With the help of an effective sales
Q6: A production-oriented firm is one that focuses
Q7: A sales-oriented companyy is one that focuses
Q8: A production-orientated company can survive in a
Q9: Which statement expresses the American Marketing Association
Q10: When a firm believes that employing aggressive
Q11: When a firm believes that the sale
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