Even if a dissatisfied consumer takes no external action, which of the following is likely?
A) will engage in negative work-of-mouth
B) will stop buying that brand
C) will have a less favorable attitude toward the store or brand
D) will stop buying at that store
E) all of the above

Question

Quizplus · Accepted Answer

If a dissatisfied consumer decides to take no external action, she will have a less favorable attitude toward the store or brand.

Even If a Dissatisfied Consumer Takes No External Action, Which