Doubt or anxiety regarding a purchase a consumer has made is known as _____.
A) postpurchase worry
B) postpurchase guilt
C) postpurchase dissonance
D) postpurchase shame
E) postpurchase fear

Name: Doubt or anxiety regarding a purchase a consumer has made is known as _____. A) postpurchase worry B) postpurchase guilt C) postpurchase dissonance D) postpurchase shame E) postpurchase fear
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Question

Quizplus · Accepted Answer

This is a common consumer reaction after making a difficult, relatively permanent decision.

Doubt or Anxiety Regarding a Purchase a Consumer Has Made