The balanced scorecard provides top managers with a ________ view of the business.
A) detailed and complex
B) simple and routine
C) fast but comprehensive
D) long-term financial

Question

Quizplus · Accepted Answer

A balanced scorecard provides top managers with a fast but comprehensive view of the business. In a nutshell, it includes financial measures that reflect the results of actions already taken, but it complements these indicators with measures of customer satisfaction, internal processes, and the innovation and improvement activities of the organization.

The Balanced Scorecard Provides Top Managers with a ________ View