What is the easiest way,of the following,for a retailer that has a CRM program to determine the potential location of new stores?
A) Ask customers where they shop
B) Distribute customer surveys asking customer store preferences
C) Track sales in stores
D) Track Internet sales
E) Review the customer database to see where customers live

Question

Quizplus · Accepted Answer

Reviewing the customer database to see where customers live is the easiest way for a retailer with a CRM program to determine the potential location of new stores. This method would provide insight into where the retailer's customer base is concentrated, and therefore where a new store may be successful.

What Is the Easiest Way,of the Following,for a Retailer That