The customer benefit plan contains the nucleus of the information used by a salesperson in a sales presentation.What would a salesperson NOT include in step three a customer benefit plan?
A) the features
B) forecast of profit per square feet
C) payment plan
D) projected return on investment
E) suggested margin

Question

Quizplus · Accepted Answer

Step three of a customer benefit plan focuses on financial aspects like profit forecasts, payment plans, ROI, and margins, not product features.

The Customer Benefit Plan Contains the Nucleus of the Information