Ads that focus on recruiting new employees,that show the company adopting a position on a particular social issue,or that create goodwill both internally and externally are examples of:
A) advocacy advertising
B) image advertising
C) sponsorship
D) public relations advertising

Question

Quizplus · Accepted Answer

Image advertising is a form of advertising that focuses on creating a favorable impression of the company, rather than promoting a specific product or service. Ads that aim to recruit new employees, take a stance on a social issue, or generate goodwill are all examples of image advertising because they all aim to create a positive image of the company. Advocacy advertising typically promotes a specific cause or idea, whereas sponsorship involves supporting an event or activity to receive recognition. Public relations advertising often focuses on managing a company's reputation in response to negative events or public perception.

Ads That Focus on Recruiting New Employees,that Show the Company