Connor,the owner of a startup company,has studied his competitor's offerings,the value delivered by his company's products,and the cost of providing the product to customers.Based on this research,he has set prices for his products.Therefore,Connor should:
A) never apologize for the price he quotes.
B) focus solely on price throughout his presentation.
C) remember that price is the only concern for customers.
D) aggressively discount list prices to ensure customer satisfaction.
E) not hesitate in overcharging his customers.

Question

Quizplus · Accepted Answer

Connor should never apologize for the price he quotes because he has done his research and set prices based on the value delivered and cost of providing the product to customers. Apologizing for the price would undermine his confidence in the product and suggest that it may not be worth the price.

Connor,the Owner of a Startup Company,has Studied His Competitor's Offerings,the