Internal appraisal of a company's capabilities against the best competitors
A)cannot be done; only external appraisal is valid.
B)can be done using discussion of past successes and failures.
C)can be done using external benchmarking.
D)b and c.

Question

Quizplus · Accepted Answer

Internal appraisal of a company's capabilities against the best competitors can be done using discussion of past successes and failures as well as external benchmarking. Both options allow for an evaluation of the company's strengths and weaknesses compared to those of its competitors.

Internal Appraisal of a Company's Capabilities Against the Best Competitors