Low perceived risk,high experience with a retailer,and high satisfaction with past purchases generally are characteristics of ________.
A) routine decision making
B) limited decision making
C) extended decision making
D) brand loyalty

Question

Quizplus · Accepted Answer

When consumers have low perceived risk and high experience and satisfaction with a retailer, they are likely to engage in routine decision making. This means they have established a habitual purchasing pattern with a certain retailer and are not likely to consider other options.

Low Perceived Risk,high Experience with a Retailer,and High Satisfaction with Past