Point-of-purchase displays,self-service merchandising,and the use of high-traffic locations to place selected goods represents an attempt by retailers to ________.
A) control expenses
B) increase the number of potential shoppers who enter a retail store
C) reduce inventory levels
D) increase impulse sales

Question

Quizplus · Accepted Answer

Point-of-purchase displays, self-service merchandising, and the use of high-traffic locations are all strategies used by retailers to encourage impulse sales. These tactics aim to capture the attention of shoppers and entice them to make purchases they may not have otherwise planned on making.

Point-Of-Purchase Displays,self-Service Merchandising,and the Use of High-Traffic Locations to Place