Which of the following products is most likely to use personal selling as the dominant tool of marketing?
A)Pizza
B)Pens
C)OTC medications
D)Fresh flowers
E)Cranes

Question

Quizplus · Accepted Answer

Cranes are high-value, complex products that require personalized selling efforts to address specific customer needs and provide detailed information, making personal selling the dominant marketing tool.

Which of the Following Products Is Most Likely to Use