
Describe the different ways of categorizing CRM.
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Q73: By using technology to analyze consumer data,
Q74: Why are some consumer advocates upset with
Q75: CRM should be viewed as a strategic
Q76: The _ server houses the backend database
Q77: Salesforce.com is an example of a CRM
Q78: In CRM systems, a customer file is
Q79: Companies develop a marketing _ of every
Q81: How should CRM be integrated with customer
Q82: What might a typical CRM architecture look
Q83: How is CRM integrated with the processes
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