Which of the following phrases does not typify compelling copy?
A) "Are you tired of the backbreaking work caring for your lawn?"
B) "At last…a simple, effective way to rid your house of bugs."
C) "Do you need more room in your house…or a new roof?"
D) "Vote for Joe Smith for Mayor."
Correct Answer:
Verified
Q2: In direct marketing, good copy conveys _.
A)advantages
B)customer
Q3: In writing copy for direct marketing, it
Q4: Which of the following are not involvement
Q5: The creative process to develop compelling messages
Q6: Jay Conrad Levinson describes a meme as:
A)short
Q7: Which of the following is something you
Q8: Banner ads are created primarily to:
A)state the
Q9: Which of the following would be considered
Q10: Which of the following likely motivates someone
Q11: The visual portion of a television commercial
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