There are shifts that favour the customer in the client relationship. Customers are now becoming more sophisticated about buying product support services and are pressing for "________."
A) institutional pricing/services
B) substitute services
C) promotional pricing
D) selective pricing
E) services unbundling

Question

Quizplus · Accepted Answer

Customers are pressing for "services unbundling," which refers to the ability to purchase individual services separately rather than in a package deal. This allows customers to only pay for the specific services they need, rather than being forced to purchase a bundle that includes services they may not need or want. This shift gives the customer more control and flexibility in choosing the type and amount of support services they require.

There Are Shifts That Favour the Customer in the Client