Which of the following is the best example of a product feature that would appeal to a buyer's rational buying motive?
A) "Holby watches come with a three-year warranty."
B) "Lexom detergents have a very appealing scent."
C) "Joffer's coffee is the country's favorite hot drink."
D) "Kbeatz stereos are used by celebrities."
E) "Spadent toothpaste is the number one toothpaste in the world."

Question

Quizplus · Accepted Answer

A three-year warranty on Holby watches appeals to a buyer's rational buying motive by offering a practical benefit: assurance and reliability over time. This addresses concerns about product longevity and potential future costs related to repairs or replacements.

Which of the Following Is the Best Example of a Product