In the context of purchasing decisions, a person purchasing groceries from a shopping mart on a daily basis is most likely engaging in a(n) _____.
A) analytical decision
B) unprogrammed decision
C) straight rebuy decision
D) new task decision
E) unstructured decision

Question

Quizplus · Accepted Answer

A straight rebuy decision involves routine purchase decisions, such as buying groceries on a daily basis, where the buyer has previous experience and doesn't need to seek new information.

In the Context of Purchasing Decisions, a Person Purchasing Groceries