As Justin works on the prototype of a new action-oriented computer game, he is engaging in the phase of the new-product development process.
A) idea generation
B) commercialization
C) test marketing
D) screening
E) product development

Question

Quizplus · Accepted Answer

Justin is working on the prototype, which is part of the product development phase where the actual product is created and tested.

As Justin Works on the Prototype of a New Action-Oriented