Rollerblade's decision to feature its inline skates in sports competition and magazines like Shape and Mademoiselle is most closely related to which element of the marketing mix?
A)price
B)product
C)place
D)promotion

Question

Quizplus · Accepted Answer

Rollerblade's decision to feature its inline skates in sports competition and magazines like Shape and Mademoiselle is a part of its promotional strategy to create awareness and interest in its product among potential customers. Therefore, it is related to the promotion element of the marketing mix.

Rollerblade's Decision to Feature Its Inline Skates in Sports Competition