No one knows the exact number of ________necessary for an ad to make an impact, although advertisers have settled on________ as the minimum.
A) frequency; one
B) exposures; three
C) reach; two
D) GRPs; ten

Question

Quizplus · Accepted Answer

The question is asking for the minimum number of exposures necessary for an ad to make an impact. While there is no exact number, advertisers have settled on three exposures (choice B) as the minimum. Therefore, B is the best choice.

No One Knows the Exact Number of ________Necessary for an Ad