In resolving channel conflict,the channel manager should:
A) Compromise only when the other party involved is a larger or more powerful firm.
B) Leave it alone as it usually dissipates across time and interfering tends to make things worse.
C) Consider a "peace conference" to jointly solve the problem.
D) Use informal inquiries to determine the cause of the conflict.
E) Consider using other providers to carry out channel tasks.

Question

Quizplus · Accepted Answer

A "peace conference" or joint problem-solving approach is often the best solution to resolve channel conflict. This allows both parties to express their concerns and work towards a mutually beneficial solution. Compromising only when the other party is larger or more powerful is not a fair approach and may lead to further conflict. Leaving it alone is not helpful and may cause the conflict to escalate. Using informal inquiries may help to determine the cause of the conflict, but a joint problem-solving approach is necessary to find a solution. Considering other providers may be a last resort option, but it should only be considered after all efforts to resolve the conflict with the current provider have failed.

In Resolving Channel Conflict,the Channel Manager Should