A group of consumers fill out a survey every 6 months about their shopping patterns.
A)latitudinal tracking
B)a longitudinal design
C)a cross-sectional design
D)a hierarchical format
E)ethnographic research

Question

Quizplus · Accepted Answer

A longitudinal design involves following the same group of participants over an extended period of time, which is exactly what is described in this scenario. The other choices do not involve tracking the same group over time or are not relevant to the description given.

A Group of Consumers Fill Out a Survey Every 6