Which of the following statements about customer value is most accurate?
A)Firms gain loyal customers by providing unique value.
B)Loyal customers are less profitable in the long-run since they expect the lower initial price offering.
C)Research suggests that all firms can provide value to everyone.
D)It is impossible to place a dollar value on a loyal satisfied customer.
E)Quality, price, convenience, on-time delivery, and both before-sale and after-sale service are all elements used to create unique benefits to targeted buyers.

Question

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The Answer of Which of the following statements about customer value is most accurate?
A)Firms gain loyal customers by providing unique value.
B)Loyal customers are less profitable in the long-run since they expect the lower initial price offering.
C)Research suggests that all firms can provide value to everyone.
D)It is impossible to place a dollar value on a loyal satisfied customer.
E)Quality, price, convenience, on-time delivery, and both before-sale and after-sale service are all elements used to create unique benefits to targeted buyers.

Which of the Following Statements About Customer Value Is Most