Co-branding involves
A)two or more companies issuing a single product.
B)two companies issuing two different products,but using the same name.
C)two or more companies using the same supplier for its products.
D)one company linking two of its brands.
E)one company issuing two different products,but packaging them under different names.

Question

Quizplus · Accepted Answer

Co-branding involves two or more companies issuing a single product, often combining their respective brands and marketing efforts to reach a wider audience or achieve a specific goal. In this approach, each company brings its unique strengths and customer base to the partnership, creating a more powerful and compelling product offering.

Co-Branding Involves