Some companies use _______ techniques to stimulate the creation of new product ideas.
A)screening
B)concept testing
C)brainstorming
D)listing

Question

Quizplus · Accepted Answer

Brainstorming is a commonly used technique to stimulate the creation of new product ideas. It involves a group of individuals coming together to generate a large number of ideas without judging or evaluating them initially. This encourages creativity and can lead to novel and innovative product ideas. Screening, concept testing, and listing are also used in the new product development process, but they are not specifically aimed at stimulating the creation of new ideas.

Some Companies Use _______ Techniques to Stimulate the Creation of New